|
Approximately 90% of the television commercials during last year's Super Bowl (some of the most expensive and anticipated spots around) provided vanity 800 numbers. These companies understand the power of a vanity number to effectively brand and communicate their services. Several successful companies have branded themselves around their toll free vanity number including 1-800-DENTIST, 1-800-CONTACTS and 1-800-FLOWERS. A vanity number is a customized number that is easy to remember. It uses the combination of letters on the phone keypad to spell out words or a mnemonic phrase that is personal and significant to your business. Why are vanity 800 numbers so effective? For starters, they're easy to remember. And, when a customer can easily recall your number, they are more likely to call it and less likely to turn to the Yellow Pages where they'll come in contact with your competitors. In addition, vanity numbers present a strong corporate image. Even if you're running a one-man operation from your garage, a toll free vanity number signifies a large, well-established, and reliable business. Web Design - Small business custom website from EverestWebDesign.com. Rich Christiansen - Management metaphors at RichChristiansen.com. |
Vanity 800 number
