Telephony Smart

Whether you're responsible for a Fortune 500 corporation or a small, home-based business, telephony undoubtedly represents your largest technology expense. After all, the phone serves as the main point of contact with customers and prospects alike. There's fielding incoming customer inquiries, generating/following up on sales leads (or "dialing or dollars," as it's popularly called), and managing customer support issues. A mix of inbound and outbound calling tools is needed to keep customers satisfied and present a professional image.

If it all sounds daunting, relax. This website breaks down the components of a successful telecommunications solution for any sized business- with technology summaries, objective advice, links to vendors and industry resources, and more.

Web Design - Small business custom website from EverestWebDesign.com.

Rich Christiansen - Management metaphors at RichChristiansen.com.

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